By Jaskirat Singh - July 26, 2022
Date of Announcement: Wednesday, July 20, 2022
Investee Startup/Company: Burger Singh
Funding: ₹30 Crores
Round of Funding: Series A
Investors Participated: Funding was led by Negen Capital. Angel investors Old World Hospitality (Rohit Khattar), and Jasleen Royal (Singer, songwriter, and composer) also participated. The round also saw participation from existing investors like RB Investments, Rukam Capital, KCT Family Office, and VM Salgaocar family.
About Burger Singh: Burger Singh was founded in 2014 by Kabir Jeet Singh, Nitin Rana and Rahul Seth. Company opened its first outlet in Gurugram in 2014 and currently operates more than 80 outlets throughout Delhi NCR, Lucknow, Jaipur, Dehradun, Jammu, Nagpur, Ahmedabad, Jhansi, Chandigarh, Amritsar, and other cities.
Burger Singh has witnessed 223% growth in the past year with the launch of 50 outlets since 2020.
About the Founder: Kabir Jeet Singh, was pursuing his MBA from Birmingham Business School in the UK. He used to work in a restaurant in the evening and also got a free burger. He noticed that the burger was tasteless and bland. He experimented with a new recipe which included lots of Indian spices and it became an instant hit, so much so that it was even listed in the menu. After completing his MBA, he went on to pursue his passion and ended up setting up Burger Singh in 2014, despite family opposition.
Business is based on offering a western dish, Burger, with fusion of Indian flavours and spices, which is grabbing customer's taste in India faster than expected. It offers innovative dishes on its menu, including a Bihari Gosht Burger, Chana Burger, Rajma Burger and even a United States of Punjab Burger.
From Founders' Desk: Burger Singh CEO and founder Kabir Jeet Singh said, "Our robust business model has sailed steadfast through two unprecedented global events - the pandemic and inflation. With this round, both current and new investors have once again supported our mantra,"
Investors' point of view: Neil Bahal, Founder & CEO of Negen Capital said, “Kabir and his team have built Burger Singh with excellent unit level economics which are at par, if not better than, some of the MNC burger chains too.”
Purpose of Funding
● It plans to open 120 physical stores across India in next 6 months
● The move is a part of a strategy to capitalise on growing customer walk-ins post-pandemic
Through this funding, Burger Singh looks to capitalise on the rapid growing Quick Service Restaurant sector with increased customer walk-ins post pandemic and pose tough competition to its rivals like KFC, Subway, Burger King, McDonalds, Wat-a-Burger, etc.
We wish entire team luck in its objectives and endeavours.